Waternamics

2011

Designed by Joseph Coveney at studio 9

Director / Concept /Animation: John O'Connell

Categories: Moving Image

Industry: Corporate

Veolia introduced a Smart Waste Management System at the World Mobile Congress in 2017. We created an animation that would explain their concept effectively and generate interest in the service.

Showing the piece at a trade fair meant that we had to tell the story solely through the actions and emotions of our character and could not rely on voice over or subtitles.

It was important that the piece fitted into a lineage of existing Veolia animations - both in style and atmosphere, but also that it could stand on its own.