Prose
Designed by Aisling Flynn at Red Antler
Co-Founder & Chief Creative Officer: Simon Endres
Design Director: Jonathan Correira
Photographer: Suzanne Saroff
Designer: Billie-Anne Racine
Videographer: Jake Lane
Categories: Identity
Industry: Commercial
Prose is a haircare formula that is based on your specific hair needs. The start-up came to Red Antler to create a complete brand.
Design and art direction includes brand identity, photoshoot and packaging. The logotype is custom made. The letterforms embody the texture of hair, with tapered edges to represent freshly cut hair and a curl on the ‘r’.
Art direction includes photoshoot for a series of hair profiles and fragrance compositions.
