Nesta (2015)

Need More Space were a storage company who wanted to redefine what people thought about storage and what it could do for them. We renamed them as Nesta and redefined their purpose as 'Make room for life'. We created a flexible visual language that could be applied over a wide variety of media and we also developed a bespoke suite of iconography that covered everything from activity to items you stored. We wanted to warm everything up and bring life to the industrial interiors, every touchpoint was an opportunity.