Studying at NCAD is about learning through making, research and conceptual development. In designing the 2017 prospectus we emphasised this approach through a series of collages. The prospectus also houses a graduate gallery showcasing the success stories of NCAD alumni. Our aim was to attract artists and designers with the potential to apply creative thinking, ask critical questions, practice inventive making, understand new methodologies, dream, seek the unknown and look for what is beautiful in the world.