M-A

McGahon Architects are an award-winning, design-led architectural practice based in Dundalk Co. Louth, which has been in operation for three generations.

We were tasked with designing a new visual identity which reflects the approach and ethos of the practice. Based on a shift in the practice naming from McGahon to M–A, we designed a robust logo marque to represent this, along with a sleek logotype conveying simplicity, proportion and elegance. The print application focused on using a range of paper stocks that were reflective of the mass and solidity of building materials, using debossed and embossed foil blocking on a range of applications.