LIKECHARITY Identity (2015)

Categories: Identity

LIKECHARITY is an award winning technology platform that enables charities to significantly reduce their cost of fundraising from the public.

LIKECHARITY required an identity that would differentiate their product in a competitive market, while reflecting the concerns and tastes of their target customer. The identity was designed to reflect the uplifting, feel good factor that people get from donating to charity, while also ensuring that the identity showed LIKECHARITY as trustworthy and solid.

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