Amerí

2012

Designed by Steph Connolly

Photographer: Kasia O'Leary

Categories: Identity

Industry: Commercial

Tags: Art direction

Amerí is an Irish designer who creates wedding shoes that are custom made for you. Unique to each individual, Amerí creates a way to remember your wedding day differently. Every shoe is one-of-a-kind. Designed in Connemara, each shoe reflects the landscape. Bold, beautiful and wild.

The identity for this brand started when this business was only just beginning. The design reflects the values of Amerí, in the same way, the shoes reflect their landscape. Based on elegance, and bold beauty the brand and art direction takes cues from the scenic and beautiful landscape where the idea for this business was created.